It takes more than just manufacturing excellence to be an industry award winner; it takes collaboration, design skills and a deep understanding of what your customer wants.
We were delighted to be awarded Gold at the POPAI Awards 2024, with this impressive display for Pernod Ricard.
What was the back story?
We were tasked with promoting the Jameson brand for a St. Patricks day wholesale promotion, so we focused the design on the stunning Jameson distillery and surrounding pubs in Dublin for the display.
We were given strict parameters in terms of size of footprint, so we got to work creating a unit that could be utilised in retail outlets – and thanks to a clever, modular design, it meant that smaller retailer premises could still utilise one or two of the components to sell the products.
The whole display was digitally printed using FSC certified EB Flute corrugated board, with the exception of the floor vinyl. We designed the display to have removeable front panels to allow access for stock replenishment.
Ultimately, the main objective was to manufacture a standout POS in sustainable materials, allowing the customer to help offset their carbon footprint. And best part of all – the judges loved it!